Our NZNC BLOG

Asking if Merino wool socks are good is like asking if Ferraris are fast. Admittedly, one is the pinnacle of craftsmanship, where design and engineering meet to produce something wonderful, and the other is a supercar, but you get the point. Merino socks are the best not because we say so, but because they’re the best, and what’s more, we can back it up with science!   M …

Sheep are born. Sheep grow fleece. Sheep are sheared. Simple, right? Well, yes, in the same way that the Sky Tower is just some metal, concrete and glass dumped in a big pile. The truth is that for wool – especially the soft wools like Merino and Alpaca – there is a process that the fibres go through to maximise both comfort and utilisation. Wool has been used by humans since Neolithic …

Running a business is hard work. Even the CEO of the biggest multinational - for the truck load of money they earn and mansions they own - will tell you that running the business and knowing that the figurative and literal buck stops with you is a heavy weight to bear.That goes double for a small business because the impact of a bad decision, a bad sales month or supply issues affect people in a f …

Where Do Natural Fibres Come From? When most people think of natural fibres, they think of three, maybe four variations: wool, cotton, silk and perhaps flax – better known as linen. Most people also tend to lump all varieties of wool together, which is rather unhelpful as it tends to overlook the unique properties of each one and therefore the best application. There are way more than you th …